Touchpoints
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Touchpoints

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Map (Template Artifact)Map (Template Artifact)

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Traction Channels
Active
Name
Tactics
Timeline
User Journey
Viral Marketing
Word-of-mouthInherent ViralityCollaborationIncentivesEmbedding
Long-term
Public relations
Guest PostPressPodcast Appearances
Long-term
Unconventional PR
Get Creative...
Near-term
Email Newsletter
EmailAutomated Flows
Near-termLong-term
Engineering As Marketing
Calculators
Near-term
Business Development
Partnerships
Long-term
Advocate Program
Ambassador ProgramAffiliate Codes
Long-term
Events
Virtual EventsOffline Events & Conferences
Near-termLong-term
Referral Links
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